Armed and Famous

This morning I heard an ad on the radio for a thoroughly ludicrous new television show called "Armed and Famous" in which "stars" are trained to be police officers and then apparently are somehow qualified to go on actual police calls with um...real police officers. There are many reasons that this seems to be a terrible idea, but from a marketing perspective, the primary problem is that the "stars" are no one I have ever heard of with two exeptions: LaToya Jackson (what?) and, gloriously, Eric Estrada. And that is pretty darn amusing.